The Singapore Tourism Board (STB) launched their next wave of the SingapoRediscovers campaign on 3rd November as they continue to encourage locals to explore Singapore and support home-grown businesses.
The campaign will include a number of bundled promotions, online content and personalised itineraries.
There are around 50 bundled promotions listed at launch which include items such as staycations, attractions, tours, dining and retail offers.
Itineraries feature recommended hotels, attractions, tours and dining options within a precinct for up to 3 days and can be customised for more personal content.
The Singapoliday campaign revolves around 10 key precincts, each billed as a mini-holiday destination with ” rich history, character and culture, as well as a suite of experiences worthy of in-depth exploration”.
The 10 precincts are Changi/ East Coast, Chinatown, Civic District, Joo Chiat/ Katong, Kampong Gelam, Little India, Mandai/ Kranji, Marina Bay, Orchard Road and Sentosa.
STB Chief Executive Keith Tan said “There is so much to explore and do in our vibrant precincts. Each has a unique story to tell, and homegrown businesses that need our support. We are also heartened by the response from our industry partners, who have come up with innovative products and partnerships to appeal to locals.”
He also said “We would like to thank locals for supporting our local businesses and rediscovering our city over the past few months. As the holiday season draws near, we hope they can take a Singapoliday too.”
Featured image credit Mike Enerio on Unsplash
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